Here is a screenshot from the website 'poll everywhere'. We created a poll to see which name they preffered best for our deodrant. We asked fitfhteen people, ranging from male and female but suiting our target audience age, so that we could get a range of feedback. The top two brand names were 'day n night' and 'touch and go'. The most favourable one to who we asked to text in was 'day n night', however when doing our focus group most said that they liked 'touch and go' most. We agreed that touch and go would be more suitable for our product so therefore have chosen to take this forward.
